Leeann Lin is an experienced market development professional who has been with MZMC for over 10 years. She manages key client accounts and organizes trade promotions, consumer marketing activities, and market research projects. She is also an event management expert, having led the China-based production of one of the most globally renowned conference series for international fresh produce professionals. Leeann maintains strong relationships across the entire value chain, allowing her to provide insights and make connections that reveal and unlock new market opportunities. She has organized and guided multiple trade delegations between China and the United States to build relationships and understanding between producers, importers, retailers, regulators, and service providers with significant and lasting market impact. Leeann received her bachelor’s degree in English Literature from Shanghai University of Electric Power.